The top two reasons why customers churn is because they don’t feel they get value from your products or they don’t understand how to use your products. Often, customers just need some initial handholding as they get started and a positive onboarding experience will confirm to them that they have made the right buying decision. […]
Existing customers are significantly easier to sell to. On average you are 60-70% likely to convince an existing customer to buy from you again versus a 5-20% likelihood of converting a new prospect. If your business is not using upselling email automation campaigns, you’re missing out on a massive chunk of revenue. Putting the right […]
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